Privacy Policy
Bridesmaidress UK Privacy Policy
1. Introduction
Bridesmaidress UK ("we", "us", or "our") operates this website and store, delivering curated shopping experiences through our services (the "Services"). Powered by Shopline, these Services encompass all related content, features, tools, products, and transactions.
This Privacy Policy outlines how we collect, use, and disclose your personal information when you interact with our Services or communicate with us. Where conflicts arise between our Terms of Service and this policy, this Privacy Policy governs personal data handling.
By accessing our Services, you confirm you have read and understood this policy.
2. Personal Information We Collect
"Personal Information" refers to data that identifies or can reasonably be linked to you. We collect the following categories as permitted by applicable laws:
| Category | Examples |
|---|---|
| Contact Details | Name, email, phone number, addresses |
| Financial Data | Payment card details, transaction records |
| Account Credentials | Usernames, passwords, preferences |
| Transaction History | Purchases, returns, browsing activity |
| Communications | Customer support inquiries |
| Device & Usage Data | IP address, browser type, interaction logs |
3. How We Collect Information
We obtain personal data through:
- Your direct input (e.g., account creation, purchases, communications)
- Automated technologies (e.g., cookies, log files during Service usage)
- Service providers (e.g., Shopline, payment processors, analytics partners)
- Third parties (e.g., marketing partners, social platforms via integrations)
4. Purposes for Using Your Information
We process your data to:
- Deliver and enhance Services: Process orders, manage accounts, and customize shopping experiences.
- Marketing & Advertising: Send promotions and display personalized ads based on your activity.
- Security & Fraud Prevention: Authenticate accounts and protect transactions.
- Customer Communication: Respond to inquiries and provide support.
- Legal Compliance: Fulfill legal obligations and enforce policies.
5. Disclosure of Personal Information
We may disclose your information to:
- Service providers (Shopline, payment processors, shippers, IT support)
- Marketing partners for personalized advertising (opt-out available here)
- Third parties upon your direction (e.g., shipping carriers)
- Affiliates within our corporate group
- Entities involved in legal proceedings, business transfers, or lawful requests
6. International Data Transfers
Your data may be transferred/stored outside your country of residence. For transfers outside the EEA or UK, we implement safeguards including:
- Standard Contractual Clauses (EU Commission/UK approved)
- Adequacy decisions where applicable
7. Your Rights & Complaints
Contact us at service@bridesmaidress.co.uk to:
- Exercise data subject rights (access, correction, deletion)
- Raise concerns about data handling practices
- Lodge complaints with your local data protection authority
8. Policy Updates
We may revise this policy periodically to reflect operational, legal, or regulatory changes. The updated version will be posted here with a revised "Last Updated" date.
Contact Us
For questions or to exercise your rights:
Email: service@bridesmaidress.co.uk